DavidsTea: Winter 2020
DavidsTea: Winter 2020
We democratized matcha for all 🌈 in this super fresh campaign ✨ for DavidsTea 🍵🧉. Creative direction by moi.
From “matcha myth busters” to how-tos, this campaign educated DavidsTea customers about this traditional beverage through a vivid approach.
TEAM:
Josiane de la Sablonnière (Photography); Camille Picard (Co-Art Direction); Joffrey Cyr (Prop Styling); Dorothée Cuny, Jean-François Pitre, Samantha Puth, Alexandra Bermudez, Aline Rodriguez, Samantha Discrisio (DavidsTea)