Chimera Collective: 2018–2020

Chimera Collective: 2018 – 2020

From branding to content creation to interior design, I worked on a monthly basis with this Toronto PR & content agency to turn the Chimera myth into a reality 🔮✨

Branding of Toronto PR/Content agency Chimera Collective by Guillaume Briere. Creative direction, art direction, design and content creation.
 
 
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Branding of Toronto PR/Content agency Chimera Collective by Guillaume Briere. Creative direction, art direction, design and content creation.
Branding of Toronto PR/Content agency Chimera Collective by Guillaume Briere. Creative direction, art direction, design and content creation.
 
 
 
Branding of Toronto PR/Content agency Chimera Collective by Guillaume Briere. Creative direction, art direction, design and content creation.
Branding of Toronto PR/Content agency Chimera Collective by Guillaume Briere. Creative direction, art direction, design and content creation.
 
 
 
Branding of Toronto PR/Content agency Chimera Collective by Guillaume Briere. Creative direction, art direction, design and content creation.
 
 

MOOD

Fantasist
Eclectic
Optimistic
Unique
Empowering

 
 
Branding of Toronto PR/Content agency Chimera Collective by Guillaume Briere. Creative direction, art direction, design and content creation.
 
 
Moodboard for the office design

Moodboard for the office design

Branding of Toronto PR/Content agency Chimera Collective by Guillaume Briere. Creative direction, art direction, design and content creation.
 
 
 
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We covered the walls of the office with a custom-printed “Chimera Beast” wallpaper

We covered the walls of the office with a custom-printed “Chimera Beast” wallpaper

 
 

Through Chimera’s monthly newsletter and social media, we gave the agency’s brand an editorial voice and brought a strong P.O.V. to the PR and content industry. ☄️

 
 
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Branding of Toronto PR/Content agency Chimera Collective by Guillaume Briere. Creative direction, art direction, design and content creation.
 
 
 
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On-brand for Halloween

On-brand for Halloween

 
 
 
 

TEAM:
Courtney Khimji, Sydney Torgov, Madison Schill, Marc Tavas (Chimera Collective); Candice Fridman (Illustration); Vadim Chiline / EpicMind Studio, Rachelle Tavas (Still Life Photography)

 
 
 
 

More recent projects: